Working again with our new friends at Nezen (soon to be Treetop Interactive), we did page designs for The American College of Employees Benefits Council. Since there had already been a site with branding in place, Patty and her team helped the client with content and we were left to create PSDs for how the site was to look in terms of finishes and typography.
The client specifically asked for the home page to stay above the fold. This proved to be an easy task since there wasn’t much opening content. We did manage to work in some very “lawyerly” woodgrain finishes as well. Other important aspects for the home page were the news features just below the main content and a “Find a Fellow” module – easily the main components of the page. While we’re still working through some of the alternate pages, these are some of the working designs.