A Small Business Jewel

A Small Business Jewel

marchijewelry.com/ When we started to design and build a site for Marchi Jewelry, this small storefront buidness was going through changes. John Marchiafava, the business owner, knew he wanted a site, he knew the industry was trending that way and he knew his business...
Refining the first steps

Refining the first steps

Graphic design and specifically design and production for the web is a process of discovery, experimentation and negotiation. There is also a healthy dose of compromise. As much as we work to streamline how things come together, it’s not quite a step-by-step grind. There is no “cranking it out”.

WP Tools and Processes

WP Tools and Processes

When I started out as a Graphic Design professional in the late 70s, all we cared about were design concepts through typography, color, art and images. I wasn’t overly concerned with design systems until I began working professionally.

Allies in Marketing

Allies in Marketing

About this time last year we started a new relationship with Octo, a marketing firm here in town. Some of the services that we provide are also provided by Octo, but they needed us to help mostly with web development services. Octo is a more full service company,...
Data-Tat-Tat

Data-Tat-Tat

Every year we ramp up our efforts leading up to the annual Wharton People Analytics Conference. Each time around all of the materials go through general updates and improvements. The idea is generally to keep the time and materials similar to the previous, while making everything a little more articulate in the process.